Forcepoint Expands Middle East Presence in Dubai Internet City to Advance AI-Native Data Security

Dubai Internet City, the Middle East’s leading tech hub and part of TECOM Group PJSC, has strengthened its cybersecurity ecosystem with the expansion of Forcepoint. As a global leader in data security, Forcepoint brings AI-native protection to enterprises and government agencies across the region, unifying risk visibility and adaptive enforcement for today’s complex IT and distributed data environments. 

Forcepoint’s Data Security Everywhere platform combines AI-powered discovery and classification, behavioral analytics and adaptive risk scoring in a single solution. At the recent AWARE conference, the company announced expanded protection for structured data, which is often at the center of major breaches. By delivering comprehensive visibility and control across both structured and unstructured environments, Forcepoint’s Self-Aware Data Security approach enables enterprises to close this critical gap and scale protection effectively, wherever their data resides.

An AI-Native Approach to Understanding Data Content and Context
Ammar Al Malik, Executive Vice President – Commercial at TECOM Group and Managing Director of Dubai Internet City, marked the expansion, alongside the Forcepoint Dubai leadership team led by Samer Diya, Senior Vice President – EMEA Sales.

“Bringing global industry leaders together is foundational to Dubai Internet City’s legacy of strengthening the digital economy for more than 25 years,” said Ammar Al Malik, Executive Vice President – Commercial at TECOM Group and Managing Director of Dubai Internet City. “Forcepoint plays an invaluable role in keeping world-leading businesses secure and is actively shaping the future of global data security. We welcome Forcepoint’s expansion within our community of leaders pioneering innovation that strengthens and secures the future, and are committed to enabling the digital economy in line with the goals of Dubai Economic Agenda ‘D33’.” 

“Security that understands both context and intent is critical, especially in an AI-driven world where static policies no longer suffice,” said Samer Diya, Senior Vice President – EMEA Sales at Forcepoint. “Expanding into Dubai Internet City demonstrates our commitment to helping teams in the Middle East turn insight into effective security action. We’re delivering Self-Aware Data Security to enterprises and government agencies across the region, enabling them to better know what matters, adapt to risk, and protect their data as it moves through complex, distributed environments.”

Forcepoint enables Self-Aware Data Security, an AI-native approach that helps enterprises and governments know their data everywhere, adapt to evolving risks and regulations in real-time, and protect at scale with a unified, single-policy framework. Based in Austin, Texas, Forcepoint creates safe, trusted environments for customers and their employees in more than 150 countries. 

Dubai Internet City is the address of more than 150 global cybersecurity and AI leaders each, which collectively comprise its community of 4,000 customers – including multinational companies, start-ups, and Fortune 500s such as Oracle, PayPal, Nvidia, Google, and Hisense – in addition to more than 31,000 tech professionals. 

This vibrant community is united and nurtured through platforms such as Backyard Talks and Connected Mornings, in addition to Step, Dubai’s largest tech festival that is hosted at Dubai Internet City each year. The district contributes towards 65% of Dubai’s tech sector GDP and offers unparalleled sector-specific infrastructure to nurture digital economy innovators. 

Dubai Internet City is part of TECOM Group’s portfolio of business districts, which includes Dubai Media City, Dubai Studio City, Dubai Production City, Dubai International Academic City, Dubai Knowledge Park, Dubai Design District (d3), Dubai Science Park, and Dubai Industrial City.